ROI Calculator for Lead Gen

ROI Calculator for Lead Generation Ads

Measure the true return on your advertising investment

📊

Campaign Metrics

Ad Spend / Ad Budget

💵

Total advertising budget

Visits / Traffic / Clicks

👥

Total visitors from ads

Conversion Rate

📈 %

Visitors to leads %

Close Rate

🤝 %

Leads to customers %

Avg Order/Service Fee

🛒

Immediate transaction value

Avg Lifetime Value

💎

Total customer value

💼

Optional

Content Creation Total Cost

🎨

Design, video, copywriting costs

Labor/Management Total Cost

⏰

Total cost of managing campaigns

📈

Total Leads

Total Sales

Immediate Rev

Lifetime Rev

ROI from Immediate Revenue

Based on order/service fees

Net: $0

ROI from Lifetime Value

Based on total customer value

Net: $0